Our mission = joy + efficiency

We believe your home should be filled with the things that you love. We want you to find joy in discovering the perfect pieces, whether you are embarking upon a major home renovation, moving home or looking for those finishing touches. Joy and efficiency in the discovery and decision-making process is what we strive for, whatever your budget.

What we do

We partner with a wide and wonderful selection of retailers (including favourites such as Made.com and John Lewis) to bring you the world of home furnishings in one place. The quest for your dream armchair does not require multiple browser tabs.

Get inspiration from our HONE-curated collections handpicked by talented interior designers and design bloggers... and avoid unobtainable pinboards.

We strive to personalise your experience by learning what you like, and we organise those pieces into nifty HONE-lists.

We make deciding what to buy simpler. Try our Honing devices (coming soon!), fun games to help you whittle down your HONE-lists. Or create your own inspirational Collection of items to visualise the look for a room in your home. Seeing your desired sofa, cushions and rug on one page might just bring you joy!

We make it easy to collaborate on home furnishing decisions. Gone are the days of sending several product links to your flatmate or other half. Simply send them your HONE-list or Collection.

Finally, we enable you to monitor the prices of the items you love and receive price alerts.

Happy Honing!

Click here for more details on how to use HONE.